Fundraiser for Turnout (Social Good Fund)
Right now, there is no tool for young activists to efficiently organize. Collaboration between activists, groups, organizations, and campaigns needs to be stronger. Though the youth response to Parkland, for example, was stunning, it could have been more robust and longer lasting if young people had been poised to react and had had the tools to collaborate and spread their agenda over more space and time. Many young people find out about events only by luck, leaving countless more activists who would have attended if there had been a simple method to be informed. Postings about activism are spread across hundreds of websites and there is no simple place to find resources, events and information. The only app that almost all young people use is Snapchat, which is not conducive to organizing. The more informed the young person, the more interested and able they will be to engage. Additionally, political and issue based organizations are missing out on the benefits of cross-fertilization. Furthermore, it is essential for the health of democracy that the gaps in civic engagement close. We will attempt to impact 17.98 million people which is the difference between the 31% of voters 18-29 who turned out in 2018 and the ambitious projection of 60% of voters 18-29 that could turnout in 2020. We believe that there is a unique opportunity to address these challenges, beginning with young people, who have grown up with technology as a constant presence.
Imagine the explosion in civic engagement and organizing that would erupt if more young people were in action. Turnout will pair young people’s ambition, diversity, and energy with education and the ability to collaborate with rapid, far reaching communication. Turnout will be a mobile app and information highway for communication between activists, issue and politically based organizations, resources, events and news/content. By engaging more young people, diversity in the electorate will also be expanded because young people ages 18-29 year old have a more diverse demographic than 30 and up. Features of Turnout will include an activity feed, a map of nearby events (crowd sourced) and organizations, resources, group messaging, feedback for activists, and a personalized selection of news articles. Turnout will make it simple to turn online activism into offline activism, revolutionizing the way young activists communicate while facilitating the creation of new coalitions. Turnout will focus on reaching out to diverse and rural communities within the young adult demographic. We want everyone to have equal access to turn up their activism.